Top 5 Social Apps Performance in South Africa Q3 2024

In the third quarter of 2024, the social app landscape in South Africa saw diverse trends among the top five applications on a unified platform, as reported by Sensor Tower.

TikTok demonstrated a robust performance with weekly downloads peaking at approximately 594K in early September. The app maintained a strong user base, with weekly active users increasing steadily to about 6.8M by the end of the quarter. Revenue streams also showed a healthy trend, reaching around $116K in mid-September.

Facebook continued to be a major player, with its weekly active users climbing to over 31M by the quarter's end. Weekly downloads fluctuated, starting at 384K and stabilizing around 310K. Revenue remained relatively consistent, averaging around $9K to $10K throughout the period.

Grindr - Gay Dating & Chat experienced a modest fluctuation in weekly downloads, peaking at 2K in mid-August. Revenue showed a slight upward trend towards the end of September, reaching nearly $9.5K. The app's weekly active users remained stable, hovering around 44K.

Instagram saw an increase in weekly downloads towards the end of the quarter, culminating in 185K. Active user engagement also rose, reaching approximately 5.6M by late September. Revenue trends were fairly stable with a slight peak of about $13K in late September.

Bigo Live - Live Streaming App displayed a significant surge in weekly downloads, particularly in late September, with figures climbing to 13K. The number of active users followed a similar pattern, increasing to over 41K towards the end of the quarter. Revenue, however, remained modest, with slight fluctuations around $4K.

These insights from Sensor Tower highlight the dynamic nature of the social app market in South Africa during Q3 2024. For more detailed analysis and data, visit Sensor Tower's platform.